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Celebrate the new collection from VRAM exclusively at The Loupe

About The Designer

Born into a family of Armenian jewelers, Vram Minassian founded his namesake brand, VRAM, in Los Angeles in 2016; yet, his futuristic designs have quickly set him apart in the world of fine jewelry. Inspired by architecture, modern art, and biomorphic forms, Vram sculpts bold, fluid pieces that blur the line between adornment and sculpture. Ever...
Born into a family of Armenian jewelers, Vram Minassian founded his namesake brand, VRAM, in Los Angeles in 2016; yet, his futuristic designs have quickly set him apart in the world of fine jewelry. Inspired by architecture, modern art, and biomorphic forms, Vram sculpts bold, fluid pieces that blur the line between adornment and sculpture. Every creation is meticulously crafted in-house, using responsibly sourced gold and gems, resulting in wearable works of art. With a focus on innovation and form, VRAM continues to redefine what contemporary jewelry can be.
Sara Beltran, a jewelry designer hailing from El Paso, draws inspiration from her travels and deep love for the beach, ocean, and nature. Designed in her New York studio, her collections showcase a fusion of cultural influences and natural materials - like coral, shark tooth, and coquito with custom alloys of gold adorned with semi-precious and ...
Sara Beltran, a jewelry designer hailing from El Paso, draws inspiration from her travels and deep love for the beach, ocean, and nature. Designed in her New York studio, her collections showcase a fusion of cultural influences and natural materials - like coral, shark tooth, and coquito with custom alloys of gold adorned with semi-precious and precious stones.
Los Angeles-based designer Anita Ko founded her fine jewellery company in 2006.  Designed with the modern, fashionable woman in mind, Anita creates contemporary, luxury pieces with a unique twist perfectly suiting the wearer's lifestyle, from day-to-day elegance to red-carpet glamour. Elevated craftsmanship using diamonds and precious gemstones,...
Los Angeles-based designer Anita Ko founded her fine jewellery company in 2006.  Designed with the modern, fashionable woman in mind, Anita creates contemporary, luxury pieces with a unique twist perfectly suiting the wearer's lifestyle, from day-to-day elegance to red-carpet glamour. Elevated craftsmanship using diamonds and precious gemstones, combined with her unique attention to detail, has earned her international praise in the luxury jewellery space.
Los Angeles-based Hoorsenbuhs [horse-en-boo] was founded in 2005 by photographer-turned-jewelry designer, Robert Keith, and his partner, Kether Parker. Drawing inspiration from ‘70s-era jewelry, Hoorsenbuhs creates substantial gold pieces that blend vintage inspiration with contemporary craftsmanship. Their iconic tri-link is now Hoorsenbuhs’ si...
Los Angeles-based Hoorsenbuhs [horse-en-boo] was founded in 2005 by photographer-turned-jewelry designer, Robert Keith, and his partner, Kether Parker. Drawing inspiration from ‘70s-era jewelry, Hoorsenbuhs creates substantial gold pieces that blend vintage inspiration with contemporary craftsmanship. Their iconic tri-link is now Hoorsenbuhs’ signature emblem, symbolising strength, quality, and continuous opulence.

“When you take this ring off at night and put it on your nightstand, it’s a decorative piece”

- VRAM

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