This past weekend, The Loupe was thrilled to host our Hoorsenbuhs Holiday Takeover, celebrating the iconic luxury jewelry brand with a weekend of bold designs and exclusive experiences. From timeless open-link bracelets to show-stopping rings and cuffs, Hoorsenbuhs brought their unmistakable craftsmanship and celebrity-approved flair to Minneapolis, making it the ultimate destination for holiday gifting.
The festivities kicked off on Thursday evening with a private event at Gori Gori Peku, the intimate Japanese whisky bar nestled above Sanjusan in the North Loop. Our esteemed clients and guests were treated to a curated evening of small bites, expertly crafted cocktails, and, of course, the incredible designs of Hoorsenbuhs on full display.
Gilbert Montoya, Hoorsenbuhs’ charismatic brand ambassador, joined The Loupe team, sharing the captivating story behind the brand. Guests learned about founder Robert Keith's unique journey from photography to designing the now-iconic tri-link ring that launched Hoorsenbuhs in 2005. Montoya highlighted the brand's devotion to handcrafted jewelry, beloved by stars like Rihanna, Kanye West, and David Beckham, and its legacy of creating modern heirlooms.
Gil held court with engaging tales of Hoorsenbuhs’ artistry, including the story of Jay-Z’s collaboration on a custom knuckle ring for Barneys’ 2013 holiday collection. Guests marveled at the collection, featuring the brand’s signature tri-link motif—a symbol of strength, quality, and continuous connection.
Throughout the weekend, The Loupe showcased a stunning selection of Hoorsenbuhs jewelry, from sleek cuffs to bold open-link chains. The takeover captured the attention of loyal fans and new admirers alike, solidifying Hoorsenbuhs as a definitive choice for those seeking standout holiday gifts.
Thank you to everyone who joined us for this unforgettable celebration of artistry, innovation, and bold style. Stay tuned for more exciting events at The Loupe as we continue to bring the best in luxury design to our community.